I saw a news segment earlier this week about the supply chain issues on the west coast and how it may impact toys at Christmas. The ‘Toy Industry Expert’ went out of his way to ensure everyone there would be plenty of toys from Santa Claus, but the news person did her best to try to create holiday hysteria anyway.
I fell for it. Within a half-hour, I was on Amazon ordering LEGO sets for our grand-nephews (my wife shops for our grand-niece). I don’t think I’ve ever bought Christmas gifts before Halloween before. What a sucker.
I was partly motivated by selection. In our extended family, all of the kids know me as “Uncle LEGO” for my love of the plastic bricks. They know that they will all get LEGO sets every Christmas or birthday. I don’t think most of them even know my real name. The last few years, I’ve put off shopping to the week before Christmas and had to hit quite a few stores to find the sets I wanted for them.
Now, selection is at its peak, and I quickly found some cool sets supply chain crisis or not. How early do you typically start your holiday shopping?